Question

Staples sells office supplies and machines, furniture, and technology and business services both in stores and online. It sells every kind of stationery that one can imagine. It has over 2,000 stores worldwide in 26 countries. This is most likely an example of a(n) ________.

Answer 1

Answer:

Industry-wide differentiation strategy

Explanation:

Staples is providing a wide range of products in various locations, both in stores and online. He is creating an industry-wide differentiation by providing unique products that customers wants.

The target customers consist of wide range of people with different preferences.