Question

Dell Computer's primary consumer business takes orders from customers for specific configurations of desktop and laptop computers. Customers must select from a certain model line of computer and choose from available parts, but within those constraints may customize the computer as they desire. Once the order is received, Dell assembles the computer as ordered and delivers it to the customer.
What type of manufacturing process is described here?

Answer 1

Answer:

Assemble to order

Explanation:

The reason is that the customer places the order and all Dell does is just assemble the product and deliver it to its customers. Dell is using just in time mechanism and has all of its chips manufacturing, LED manufacturing, etc production facilities interconnected. Even its suppliers are close to its production sites. This enables Dell to produce products that the customer is desiring. So assembling products by just after taking the customer orders is "assemble to order mechanism".