Answer:
Non-price competition
Explanation:
Non-price competition is when producers use other factors other than the price of their good or service to raise the demand for their product.
Optimax is trying to increase its market share by changing the container for its product. This is non price competition.
Price war is when producers lower the price of their goods in an attempt to increase the demand for their product.
Price leadership is when the dominant firm in an industry sets the market price.
I hope my answer helps you
Answer: (C) Perceptual mapping
Explanation:
The perceptual mapping is one of the type of technique that is used by the marketers for visually displaying the different types of perceptions of the consumers and the users.
It is also known as the market mapping technique that is used for the developing the various types of brands and the products in the market for based on the customer perspective.
According to the given question, the Apex corp. is using the perpetual mapping technique for determining the different types of product attribute in the market.
Therefore, Option (C) is correct answer.
Answer:
The money invested does not build wealth
Explanation:
D.
The rest simply don't make sense, but D reflects the concepts of fixed and variable costs / expenses.