<span>This is, in fact, true. Smith believed that private individuals who were left free to seek out their own interests in a free market would eventually be led to further the public welfare by an invisible hand, this was his defense of free markets on the grounds of utilitarianism.</span>
When Campbell launches tomato soup in the UK with the same product and advertisement used in the US, this strategy is called product extension and communication, also known as dual extension.
Product extension and communication occurs when an organization uses a uniform communication strategy to market its product in a new location.
This international trade strategy can be risky due to the lack of adaptation of advertising and product characteristics to the local market, which is usually culturally variable and according to consumer preferences.
This strategy can generate cost reductions and economies of scale, faster processes, higher sales volume and increased global brand positioning.
Therefore, the product extension and communication strategy ensures product and advertising uniformity, and is used when customization and adaptation costs are not justified, as the company operates in a global segment with similar needs.
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Answer:
Packaging.
Explanation:
Packaging can be defined as a the process of adding or enclosing a wrapping material around a finished product in order to uniquely contain, describe, identify, protect, attract and promote the products in the marketplace.
In marketing, packaging plays a very significant role in the determination of the success of a product in the marketplace and as such should be done professionally and properly by including the necessary information and styles to attract potential customers or buyers.
Hence, attracting attention, describing contents, explaining benefits and identifying the uses of a product are all functions of packaging.
Answer:
Controls help to better define an organization's objectives so that employees and resources are focused on them. They safeguard against misuse of resources and facilitate corrective measures. Having good records means management will better understand what happened in the past and where change can be effective.
Explanation: