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suter [353]
4 years ago
11

What is market positioning?

Business
1 answer:
vesna_86 [32]4 years ago
4 0

Answer:

Positioning refers to the place that a brand occupies in the minds of the customers and how it is distinguished from the products of the competitors

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Cotrone Beverages makes energy drinks in three flavors: Original, Strawberry, and Orange. Company is currently operating at 75 p
yulyashka [42]

Answer:

Yes Strawberry line should be dropped as it reduces the overall profit by$ 3600 when the fixed costs are not 20 %

Yes Strawberry line should be dropped as it reduces the overall profit by$ 1720 even when the fixed costs are  20 %

Explanation:

Cotrone Beverages

Differential Analysis

                          Totals                    Totals             Difference / Change

                      including    (less)   Without   (equals)

                     Strawberry             Strawberry

Sales                           253,200    167,600           85600  Decrease

Variable costs              201,400   124,200          77200    Decrease

Fixed costs allocated  35,600        28,480          7120    Decrease

<u>Operating profit (loss)   </u><u>13,200       14,920           (1720)     Increase</u>

<u>Working </u>

<u>Total Fixed Costs Reduced will be = </u> 35,600 *20%= 7120

Here we see the profit is increased by 1720 therefore strawberry line should be dropped.

Cotrone Beverages

Differential Analysis

                          Totals                    Totals             Difference / Change

                      including    (less)   Without   (equals)

                     Strawberry             Strawberry

Sales                           253,200    167,600           85600  Decrease

Variable costs              201,400   124,200          77200    Decrease

Contribution margin     51,800       43,400           8,400    Decrease

Fixed costs allocated  35,600        23,600          12000    Decrease

<u>Operating profit (loss)   </u><u>13,200       16,800           (3,600)   Increase</u>

<u></u>

Yes Strawberry line should be dropped as it reduces the overall profit by$ 3600

<u><em>Working </em></u>

<u><em>We find the totals with and without the strawberry product line and then subtract to find the   differential costs</em></u>

Cotrone Beverages

Product                        Original             Strawberry       Orange     Total

Sales                            $65,200            $85,600         $102,400   253,200

Variable costs              44,000              77,200             80,200      201,400

Contribution margin $21,200                $8,400          $22,200       51,800

Fixed costs allocated 9,400                  12,000              14,200     35,600

Operating profit (loss) $11,800               $(3,600)           $8,000     13,200

If we drop the strawberry line then the new totals would be

Product                        Original          Orange      Total

Sales                            $65,200       $102,400   167,600

Variable costs              44,000          80,200      124,200

Contribution margin $21,200          $22,200       43,400

Fixed costs allocated 9,400               14,200     23,600

Operating profit (loss) $11,800           $8,000     16,800

6 0
3 years ago
How can gross interest income rise while the net interest margin remains somewhat stable for a particular bank?
Alecsey [184]

Answer:

A bank acts like an intermediary between depositors and creditors. If the market interest rates increase, gross interest income will rise, but all gross interest expense. They will charge higher rates to borrowers, but also must pay higher rates to depositors. The spread probably remains unchanged because both sides increased.

4 0
3 years ago
Describe at least two negative outcomes of having too little money and credit in the economy. (2-4 sentences) Answer:
Elza [17]

Having too little money and credit often means the level of money someone is borrowing is high. So they have little money and are paying finance charges. Second it becomes harder to take advantage of oppurtunities, so changing the situation is a challenge.

4 0
4 years ago
The following data is from the Ace Guitar Company for the A and B regions.
Marina CMI [18]

Answer:

Ace Guitar Company

The service departments' expenses proportional to the sales of each region are as follows:

A Region = $216,580

B Region = $116,620

Explanation:

a) Data and Calculations:

                                A Region      B Region    Total

Sales                       $773,500     $416,500  $1,190,000

Cost of goods sold  293,900       158,300      452,200

Selling expenses      185,600       100,000     285,600

Service department expenses

Purchasing              $199,900

Payroll accounting     133,300

Total                        $333,200

A Region = $216,580 ($773,500 / $1,190,000 * $333,200)

B Region = $116,620 ($416,500 / $1,190,000 * $333,200)

8 0
3 years ago
Help me plz I will give brainliest
hoa [83]

Answer:

1. Most people file their tax returns in the month of February, March and April.

2. The approximate number of people who filed their returns the first week of February and the week of April 15, combined=21 M

3. Most people don't file their tax returns on January for a variety of reasons namely; this is the period after the festive season most companies are fully back at work, this is the period where most people are still preparing their income statements and financial reports for filing and this process usually takes some time, and finally, most people usually feel like they still have a lot of time to the deadline of filing their returns.

4.  An equation to calculate the percentage of people who filed their taxes during the week of April can be expressed as;

Pa=(A/T)×100

5. The deadline for filing the tax returns is usually April 15th. From the graph we note that during the month of January no one attempted to file their returns with very many people filing their returns as the deadline approaches. So in reality most people in this nation are procrastinators since they avoided the tax of filing the tax return only until the deadline was fast approaching

Explanation:

1. Most people file their tax returns in the month of March and April. The number of people who filed their tax returns spiked in the month of February then slowed down a bit in the month of March then spiked again approaching April 15.

2. In the first week of February, about 18 million people filed their tax returns, and in the week of April 15 it was approximately 3 million people. To get the total number combined for February and April we can use the expression;

Total number=Number that filed in February+number that filed in April

where;

number that filed in February=18 M

number that filed in April=3 M

replacing in the above expression;

Total number=18+3=21 M

The approximate number of people who filed their returns the first week of February and the week of April 15, combined=21 M

3. Most people don't file their tax returns on January for a variety of reasons namely; this is the period after the festive season most companies are fully back at work, this is the period where most people are still preparing their income statements and financial reports for filing and this process usually takes some time, and finally, most people usually feel like they still have a lot of time to the deadline of filing their returns.

4.  An equation to calculate the percentage of people who filed their taxes during the week of April can be expressed as;

Pa=(A/T)×100

where;

Pa=percentage of people who filed their taxes during the week of April 15th.

A=number of people who filed their tax returns during the week of April 15th

T=total number of people who filed their tax returns

This can also be expressed as;

percentage of people who filed their taxes during the week of April 15th=(number of people who filed their tax returns during the week of April 15th/total number of people who filed their tax returns)×100

5. The deadline for filing the tax returns is usually April 15th. From the graph we note that during the month of January no one attempted to file their returns with very many people filing their returns as the deadline approaches. So in reality most people in this nation are procrastinators since they avoided the tax of filing the tax return only until the deadline was fast approaching

6 0
3 years ago
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