Answer:
Umbrella branding
Explanation:
A branding strategy in which a firm uses the same brand for all or most of its products is called UMBRELLA branding.
Umbrella branding occurs when all or most of a firm's product mix features the same brand name. It is also known as family branding.
Umbrella Branding depends on a single brand name for the sale of multiple related products. The parent brand acts as an umbrella accommodating numerous products under its name.
Answer: in business a jobber is a manufacturer, tradesman, or wholesaler who deals in small lots of goods or 'jobs,' or acts as an agent, middleman (intermediary), or a sub-contractor, and usually does not deal directly with the principal customer.
Explanation: a jobber is also an informal name for a broker or someone that negotiates with shares or stocks.
Answer:
-2, 4 and -8
Explanation:
Given the nth term of a GP expressed as;
When n = 1
when n = 2
when n = 3
Hence the first three terms of the sequence are -2, 4 and -8
If an organizational manual exists, a description of the division of work and the position shown on the organization chart will be given in the manual or will be located on the company's intranet.
A) True
Answer: B
Robert is in the Evaluation of alternatives stage of the buyer decision process.
Explanation:
The various stages which consumers go through when they are considering a purchase are as follows:
Problem or need recognition , Information search
, Evaluation of alternatives
, Purchase
, Post-purchase behavior
Evaluation of alternatives is the third stage in the Consumer Buying Decision process. In this stage, the consumers evaluate all their options based on the attributes of the products which is capable of delivering the benefit/ satisfaction that the consumer intends to get. Comparing the products (i.e different brands of products that is capable of satisfying the consumer needs), shows the alternatives being considered by consumers during the problem-solving process.
Therefore Robert, trying to choose between : Waterbags for Roadies, Supertanker Hydropacks, and Fast Water is in the stage of Evaluation of alternatives stage. Therefore the answer is B