Answer:
Transaction cost
Explanation:
Transaction cost is the cost that is typically in money or time format. It is the cost involved in the context of time or money when a decision is made or an agreement has been reached.
So according to the given situation, there is an excessive amount of time or money spent on parties so that it could be reached to an agreement
Therefore it represents the transaction cost
Answer:
false
Explanation:
A franchise provides entrepreneurs with a shortcut way of starting a business without necessarily beginning from the scratch.
The entrepreneur is free to leverage on the trademark and the customer base of the franchisor. This eliminates part of the risk associated with starting an entirely new business.
However, the franchisee continues to pay royalty to the franchisor which makes the franchise arrangement quite expensive.
The abuse of pay-per-click, pay-per-call and pay-per-conversation revenue models by repeatedly clicking on a link to increase charges or cost for the advertiser is called click fraud.