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REY [17]
3 years ago
7

Which of the following is an objection to relying solely on Return on Market Investment (ROMI) results?

Business
1 answer:
masha68 [24]3 years ago
4 0
The statement that <span>is an objection to relying that solely on Return on Market Investment (ROMI) results is that </span>"ROMI requires knowing what would have happened without the marketing expenditure." ROMI <span> is the contribution to profit attributable to </span>marketing<span> (net of marketing spending), divided by the marketing 'invested' or risked.</span>
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Chapter 2 Discussion
Leno4ka [110]

Answer:

1. Many people do not trust businesses that sell products online, especially if they are not familiar with the company’s name. Yet they will walk into a new business in their city and shop with little concern. What causes the difference in people’s views of online businesses versus traditional businesses?

The idea of interactive with a non human entity as a computer make people feel acquard as they distrust what are the final intentions of the person behind the e-shop. They also feel fear as ther dont know where they can go to complain about some deal gone wrong.

2. Do you agree with Dontae that it is easier to shop in an actual store in a mall than from the same business online? Why or why not?  

No, it is easier to buy online as the person do not need to expend the same time an energy in going and buying from a mall

3. What is your opinion of Jillian’s comparison between entering a credit card number online and handing the card to a clerk who checks it using a telephone line from the store to the credit card company?  

I agree, it is the same as buying online, as the clerk could commit a crime as well as the person that is in the telephone.

Chapter 2 Discussion

4. What do you think of Toni’s idea of downloading music for free? Do you think this is legal? How can Toni be sure that she is engaging in legal and ethical behavior when she uses the freemusic site?

Is a good idea and it depends in the type of page you are browsing. If the internet page has a disclaimer saying that the music that is offering is free to download and is legal there is no unethical behavor in it.

Explanation:

7 0
3 years ago
_____ occurs when the amount of of capital per worker increases
katrin2010 [14]
<span>Gross domestic product </span>occurs when the amount of of capital per worker increases. The answer is letter A
3 0
3 years ago
Read 2 more answers
Assume that ABC had a retained earnings balance of $10,000 on April 1, and that the company had the following transactions durin
Lostsunrise [7]

Answer:

ABC's retained earnings balance at the end of April is $11,400

Explanation:

The addition to retained earnings in the current month is revenue derived from providing services to customers minus the expenses such as rent and employee salaries

Net income for the month=$2,000+$900-$800-$700=$1400

Retained earnings at month end=opening retained earnings+net income

Retained earnings at month end=$10,000+$1,400=$11,400

8 0
3 years ago
The pricing function is an integral part of the companies :
ozzi

Answer:

Yes

Explanation:

Pricing plays an essential role for a product and organisation. At a very basic level, an organisation exists to make profit. A price must cover the cost of a good sold.

Pricing also plays a role in the perception of a product (marketing mix). For example, an Apple product is not cheap because of some perceived value of the product.

Another reason why pricing is integral is in times of competition, it may be worthwhile to use price to take market share from competitors.

8 0
3 years ago
Henry must make set premium payments on his insurance policy until he dies, and if he cancels the policy he will receive the cas
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<span>Henry must make set premium payments on his insurance policy until he dies, and if he cancels the policy he will receive the cash value. His plan is a whole life policy.</span>
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