Answer:
<em>Through a process called </em><em><u>environmental</u></em><em><u> </u></em><em><u>scanning</u></em><em> marketers collect and evaluate information about the marketing environment.</em>
<em>What</em><em> is</em><em> </em><em>environmental</em><em> </em><em>scanning</em><em>?</em>
<em>Environmental</em><em> </em><em>scanning</em><em> </em><em>is </em><em>the </em><em>process</em><em> </em><em>of </em><em>continually</em><em> </em><em>acqu</em><em>i</em><em>ring </em><em>information</em><em> </em><em>on </em><em>events </em><em>occurring</em><em> </em><em>outs</em>ide<em> </em><em>the </em><em>organization</em><em> </em><em>to </em><em>identify</em><em> </em><em>and </em><em>interpret </em><em>potential</em><em> </em><em>trends.</em><em> </em>
If management implements proper organization and <span>productivity will be higher,.
Proper organization refers to placing the Right people to do the right job, employee moral will make the employees have positive attachment to the company which will make them do their best to bring a good contribution for the company.</span>
Answer: Brand alignment
Explanation:
The brand alignment is one of the simplest way of development the new products and the services and also makes the marketing strategies more effective in an organization.
According to the given text, the practices are basically promoting the different types of opportunities for the purpose of career progress and also the brand alignment.
The main importance of the brand alignment is that we can easily represent our company brand to the client and also provide the internal consistent in the market.
Therefore, Brand alignment is the correct answer.