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Ulleksa [173]
3 years ago
15

Melanie is on a team of professionals working on an outdoor ad campaign. Her team has to make sure that the ad has maximum impac

t because it will appear alongside a fast-moving highway. What kind of ad should Melanie’s team create? A. an ad without an image and a lot of text B. an ad with an attractive image and minimal text C. an ad with a distracting image and long statements D. an ad with an attractive image and no text
Business
2 answers:
Mrac [35]3 years ago
6 0

Melanie's team should create an ad with an attractive image and minimal text.

Option B

<u>Explanation:</u>

Creating an advertisement with relevant and attractive image along with minimal texts like taglines would publicize the brand and would deliver the relevant message or information among the mass audience with ease and efficiency.

The color and contrast are also one of the important element in editing the image that has been selected for an advertising poster as this would readily  catch the eyes of the target audience.

Writing a pretty long text would not help as a passerby would never wait and read all the texts. Creating a poster with an attractive image and no text would not give the idea about what the ad is.

Therefore, advertising in outdoor would be created with a catchy image and slogan or tagline.

Readme [11.4K]3 years ago
6 0

Answer:

B

Explanation:

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Company X issues variable-rate debt but wishes to fix its interest rates because it believes the variable rate may increase. Com
Gala2k [10]

Answer: c) a swap

Explanation:

A Swap is a type of Derivative that involves two parties exchanging the cash-flows or even liabilities that they are getting from their different instruments.

Traditionally, Swaps are usually for cash-flows based on debt instruments like bonds, but as a derivative, the underlying instrument can be anything in the financial market.

Company X and Y exchanging cash-flows is a Swap.

3 0
3 years ago
A firm's immediate marketing environment differs from its macroenvironment is that the macroenvironment _____
chubhunter [2.5K]

Answer:

The macro environment represent the different external stakeholders who may be indirectly connected to the company

Explanation:A company macro environment represent the bigger picture within which the company is situated .this may include activities in other industries, government regulations and policies foreign markets,etc

5 0
3 years ago
A. Cash receipts from customers for services rendered __________ Operating __________Inflow
vaieri [72.5K]

Answer:

a. Cash receipts from customers for services rendered

Indication: <u>Operating activities </u>and <u>Cash Inflow</u>

b. Sale of long-term investments for cash

Indication: <u>Investing actiivity</u> and <u>Cash Inflow </u>

c. Acquisition of property, plant and equipment for cash

Indication: <u>Investing activity</u> and <u>Cash Outflow</u>

d. Payment of income taxes

Indication: <u>Operating activity</u> and <u>Cash Outflow</u>

e. Bonds payable issues for cash

Indication: <u>Financing Activity</u> and <u>Cash Outflow</u>

f. Payment of cash dividends declared in previous year

Indication: <u>Financing activity</u> and <u>Cash Outflow</u>

g. Purchase of short-term investments (not cash equivalents) for cash

Indication: <u>Investing activity</u> and <u>Cash Outflow</u>

h. Purchases of inventory for cash

Indication: <u>Operating activity</u> and <u>Cash Outflow</u>

<u />

<u>Definition of terms</u>

<u>Operating Activity:</u> This activity will show how much the cash flow from the business in operating . This included net profit and changes in assets and liabilities and amortization expenses .

<u>Investing Activities</u>: This part is shows the where the money is invested or investment is sold.

<u>Financing Activities</u>: This activities will show the cash flow from financing activities between the reporting period example. Raising or payment of the fund through the common stock , preference and bonds etc.

5 0
3 years ago
On January 1, 2004, Kay Inc. issued its 10% bonds in the face amount of $400,000, which mature on January 1, 2014. The bonds wer
DaniilM [7]

Answer:

Unamortized discount is $43,700

Explanation:

Unamortized bond discount=original bond discount-amortization to date

original bond discount is $46,000

Amortization =interest  payable-interest expense

interest payable=$400,000*10%*6/12

                            =$20,000

Interest expense=$354,000*10%*6/12

                             =$17,700

amortization of discount=$20,000-$17,700

                                        =$2300

unamorized bond discount=$46000-$2300

                                            =$43,700

The unamorized bond discount at the end of the first six months is $43,700

                     

3 0
3 years ago
Predictions using the supply-and- demand model for used cars are likely not reliable because consumers know less than suppliers
KonstantinChe [14]

Answer:

The answer is: Not reliable because consumers know less than suppliers about used car quality.

Explanation:

Predictions using the supply and demand (S&D) model are reliable when:

  • companies sell identical products,
  • everyone involved (suppliers and consumers) has full knowledge
  • about the price and quality of the products or services being offered,
  • both the suppliers and consumers are price takers (have no control to dictate prices), and
  • the costs of trading are low

If one or more of these conditions are not met, then the S&D model wouldn´t work properly. In this specific case, the suppliers had much information about the quality of the used cars than their customers.

4 0
3 years ago
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