The correct answer would be, Trialability.
In the context of product adoption and diffusion, Blush Clinique illustrates the characteristic of Trialability.
Explanation:
When customers can try a new product or service easily, it is called as the Trialability. As its name suggests, Trialability is something when customers take a trial of a product or service.
Trialability is very important in launching new product. Companies use this technique to test their innovative product or service to see the true value of the new innovative product.
Customers can be amazed or disappointed by the new product Trialability. In this way companies come to know about the feedback for their product or service first handed.
In the given example, when Blush Clinique introduces a range of cream based lipsticks, it puts up booths in all the high end malls of the city, so that visitors come and check the sample product. In this way the chances are high for the customers to adopt the product after trial.
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Tigris and Euphrates
are the readily available water resources that was crucial for the development of Mesopotamia
Explanation:
The region in the south west Asia Mesopotamia was a fertile plain and it was surrounded by mountains, plains and rivers. The rivers in this region provided the route to travel and the two rivers Tigris and Euphrates was very much needed to the development of Mesopotamia.
They made arrangements such that they can drain the water for irrigation from the water sources which were readily available. These rivers form many tributaries and they irrigate the fertile plains and provide water for agricultural purpose.
Answer:
Many scholars believe that the collapse of the Indus Valley Civilization was caused by climate change. ... By 1800 BCE, the Indus Valley climate grew cooler and drier, and a tectonic event may have diverted or disrupted river systems, which were the lifelines of the Indus Valley Civilization.
