Question

Christopher Corp., a multinational technology firm, is working on an expansion plan to increase its market share. To understand its position, the company undertakes a SWOT analysis. Meanwhile, the government has brought in a new program that seeks to increase spending in the technology sector. This move by the government is beneficial to the company. In a SWOT analysis, Christopher Corp. is most likely to consider this new government program as an _____.
a. external opportunity
b. internal strength
c. internal weakness
d. external threat

Answer 1

Answer: External opportunity

Explanation: External opportunities refers to the opportunities that arise from the political , legal and economical factors of the environment in which the organisation operates in. These are called external opportunities as organisation have no control over them.

In the given case, due to some policy changes of the Govt., Christopher corp. gets benefit of potential profits and increased market share in the future.

Thus, we can conclude that it is an external opportunity.