Solution :
We calculate the advances form the customer to be reported as the current liability as on Dec. 31, 2009 in the balance sheet as follows :
<u> Particulars </u> <u> Amount ($)</u>
Customer advances the balance Dec 31, 2008 110
Add : advances that is received with 2009 orders is 195
Less : advances applicable to the orders in 2009 -180
Less : advances from orders that are canceled in 2009 <u> -45 </u>
Advances from the customers liability Dec. 31, 2009 80
Therefore, the advance from the customer to be reported in the balance sheet as the current liability is $80.
Answer:
An increase in the unit (per pill) contribution margin.
Explanation:
Breakeven point is defined as the level of sales where total cost is equal to total revenue.
The formula is given as
Breakeven= Fixed cost ÷ (Sales revenue -Variable cost)
Note the Sales revenue less variable cost is the contributing margin.
Breakeven= Fixed cost ÷ Contributing margin
To reduce breakeven we must either reduce the numerator or increase the denominator.
In this case an increase in contributing margin will result in a decrease in breakeven amount of the company.
Answer: ADD BELIEF STRATEGY
Explanation:In the given case Pepsi used the add beliefs strategy to change the mindset of the customers in the market. The add belief strategy in marketing is focused on increasing the confidence of the customer in the product.
By adding the freshness date on the cans, Pepsi was sending a message that they care for the health of the customers, thus, winning their confidence.
The answer to this question is A.
Increased customization in products and services generally requires <u>more </u>resources and effort.
Customization requires a corporation to shift its marketing version from vendor-orientated to buyer-orientated. The goal is to assist clients higher becoming aware of what they want. Customization allows organizations to have the capacity to evolve personalization and one-to-one advertising projects for the digital advertising environment.
Mass customization in advertising refers to the motion of altering products or services to create custom studies for customers. Many industries use this approach, from retail corporations to software designers or monetary companies to modular home construction.
We have recognized four strategies for customization, which we name collaborative, adaptive, cosmetic, and transparent. While designing or remodeling a product, system, or business unit, managers must examine each of the procedures for possible insights into how nice to serve their customers.
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