Answer:
The correct answer is Lead generation.
Explanation:
A contact or lead is any user of a web page that, at a given time, provides us with their data in a form, thus losing their condition of anonymous visit and becoming a contact on which to track.
Lead acquisition would be all those actions or processes focused on getting contacts with which to nourish our database. In an inbound marketing project it would consist of the Convert or Conversion phase.
Basic characteristics of a lead:
- The only data that is absolutely essential is the email address.
- It is also mandatory that these leads have previously accepted the company's privacy policy since otherwise it is not legally possible to track them and send them more communications.
Answer:
The correct answer is (B) Buy euro at $1.50/€, buy £ at €1.25/£, sell £ at $2/£
Explanation:
The dollar- euro exchange rate is quoted as $1.50 = €1.00
the dollar-pound exchange rate is quoted at $2.00 = £1.00
To calculate the actual cross rate we use; S(euro divided by pounds) = S(dollar/pounds) ÷ S(dollar/euro).
Using symbols to denote this, we have S(€/£) = S($/£) / S($/€)
S(€/£) = S(2/1) ÷ S(1.50/1)
= (2 / 1.5)
= €1.33.
Consequently, from this result we now know that the euro is undervalued with respect to pounds under the cross rate being offered by the bank. This implies that you should first buy the euro, convert to pounds, and eventually convert back to dollars, this would enable you make money as an investor.
Answer:
Jensen company has a contribution margin ratio of 45%. This means that its variable costs are 55% of sales.
This statement is true
Explanation:
Contribution margin ratio is the ratio of contribution to sales. Since the contribution margin ratio is 45%, it implies that variable costs are 55% of sales.