Product differentiation involves strategies used by firms to showcase their product's uniqueness over their competitor's. Using product differentiation, a firm uses the marketing mix: price, product, place and promotion to show their product's versatility compared to their competitor's. An extra advantage can be another quality which other products might not have.
Product differentiation is a strategic type of marketing in which a firm uses campaigns and promotions to highlight features that make its product unique as well as the benefits of using the product or service.
This kind of marketing differentiate the firm's product or services from those of competitors and makes consumer perceive such differentiated product or service as better than other similar competing products.
Failure by a promissory notes maker to pay the amount due at maturity is known as Dishonoring a note.
A dishonored note is a that promissory note which has not been paid by a debtor in a given reasonable amount of time. It causes the creditor to write off the recorded revenue as a bad debt.
With the help of promissory note, a buyer can make a short-term commitment to pay any supplier for merchandise within the stated time period and also at a certain interest rate.
In order to properly record a dishonored note in the financial journal of the organization one must first decide whether he is expecting to collect payment eventually or not.
A bill is always considered as dishonored either by non-acceptance or by non-payment of the bill.
Inside directors may be members of the firm and outside directors are supposed to be elected from outside the firm.
Explanation:
A board of directors in most corporations consists of inside directors and outside directors. Inside directors are usually the members of the firm and have direct access to the company's operating. CEO, CFO and CIO are typical examples of inside directors. On the other hand, outside directors are not employees of the firm, nor stakeholders. They have unbiased opinions in board meetings.
