gandhis first social protest was in south africa
I think its modern language association
The answer is: focus group
Focus groups will consist of small group of people from a certain demographic that is targeted by the marketing team as their sales destination.
Marketing group will collect the focus group in order to know the public's general/unbiased opinion about their products. After collecting the information from the focus group, they will propose some changes to the management team in order to make their products become more appealing.
As George is talking to Lennie its a double meaning because he's talking to Lennie as he's talking to himself trying to get the courage to kill Lennie