Answer:
Smart display campaign
Explanation:
This is an automated program that is highly effective in locating old and new customers , create a capturing advertisement on its own and also provide the right bids.
In other words , it automates the process of bidding ,targeting and creating advert.
Even though the initial set up can be costly , but it reduces the effort of advertisers to the minimum as the whole process is programmed to self controlling.
As such , it is recommended for Sierra's business.
Answer:
The correct answer is the option B: manipulating a customer's want into a need.
Explanation:
To begin with, in the field of marketing there are several instruments that can be used in order to obtain the customer's attention, such as the advertisements and the salespeople. Moreover, these two types of tools can generate in the client a shift in his behavior that makes him feel that his desire or want is now a new need that must be satisfy. Therefore that the advertisements tend to capture the people's attention with bright colors and wonderfull and desired situations. And the salespeople tend to push the clients into buy some items that may complement the primary product that they are buying.
Answer:
a.$6,705
Explanation:
The total cost is the sum of the three cost component, Direct materials, direct labours, and factory overhead.
Direct Labor Cost: 71 hours x $15 per hour = $ 1,065
Manufacturing Overhead: 175 machine hours x $14 per hour = $ 2,450
Direct Materials $ 3,190
Total cost: 1,065 + 2,450 + 3,190 = 6,705
Answer: $18,000
Explanation:
Income from investment is the percentage of the acquired company's income that the company that acquired it will report as their own based on their percentage of ownership.
By purchasing 3,000 shares out of 10,000, Pillow Corp owns;
= 3,000 / 10,000
= 30% of Sleep Co.
These shares were bough on July 1 so the relevant period will be half a year.
At the end of the year, Pillow Corp will report 30% of half of Sleep Co. income as income from investment for the year.
= 30% * 120,000 * 0.5
= $18,000
Answer:
Price at issuance is $1,000 for both bonds.
Price of the 5 year bond after the market rate increased to 7.4% is:
PV of face value = $1,000 / (1 + 3.7%)⁸ = $747.77
PV of coupon payments = $27.50 x 6.81694 (PV annuity factor, 3.7%, 8 periods) = $187.47
Market price = $935.24
this bond's price decreased by 64.76/1,000 = 0.06476 = 6.48%
Price of the 10 year bond after the market rate increased to 7.4% is:
PV of face value = $1,000 / (1 + 3.7%)¹⁸ = $519.97
PV of coupon payments = $27.50 x 12.97365 (PV annuity factor, 3.7%, 18 periods) = $356.78
Market price = $876.75
this bond's price decreased by 123.25/1,000 = 0.12325 = 12.33%
