Answer:
Explanation:
Integrated Marketing Communications or IMC is an approaching in marketing that seeks to ensure a unified experience for a firm's customers, marketing efforts and even mangement across various channels of communication. IMC tries to ensure that a links are maintained among all forms of messages and communications between the firm and its consumers.
IMC not only ensure the integration of promotional or marketing tools to ensure harmony, it also ensures that marketing activities are constantly in line with the firm's strategies and objectives.
IMC seeks to integrate all levels of communcation including vertical, horizonal, external and internal levels of communication to strengthen its communcation lines and marketing activities.
Donna's approach constantly marries her firm's marketing activities with the company's strategies and goals through an integrated communication system that is constantly and consistently active for instructions as well as feedbacks. The approach believes that an organisation's objectives are better and easily achieved when all communication tools and channels work in harmony to create one voice.
Answer:
The correct answer is 11.28%
Explanation:
Solution
Recall that:
Investment center A Investment center B
Investment center income $ 530,000 $ 640,000
Investment center average
invested assets $ 4,700,000 $ 3,100,000
Now,
We calculate for return on investment (ROI) for Investment Center A
The ROI A=Investment center income/Average invested assets which is
= (530000/4,700,000)
=11.28%
Answer: The correct answer is choice b - $1,965.
Explanation: The formula for gross profit is sales minus the cost of goods sold. In this case Korey has sales of $3,250, and the cost of these items was $1,285. In order to calculate the monthly gross profit you need to subtract the cost of the goods sold from the sales. $3,250 - $1,285 = $1,965.