The correct answer is Honorific speech. Honorific speech refers to Speech styles in certain languages that denote status differences among conversational partners. It can be used to figure out the nature of the relationship between the conversational partners. It is also useful when the relative status of the speaker is vital.
Answer is capital outlay <span />
Common. People who are common to us, at least in most cases...
<span>Advertising. Advertising tends to be extremely expensive but does not always provide much returns, and often goes completely ignored by the target audience or only reaches the people you already knew about.</span>