Question

Repositioning moves a product on the Perceptual Map from its old location to a new one. When does the new location become active? a. The day capacity is purchased b. The day capacity and automation is purchased c. The following year the R&D project completes d. The month the R&D project completes e. The day the R&D project completes

Answer 1

Answer:

The correct answer is E

Explanation:

Repositioning is defined as the strategy which is when the company changes the status of the brand or product in the market place. And it usually involve the changes to the marketing mix, which involve promotion, product, price and place.

It is done to keep up with the wants and the needs of the customers. So, in this case, the repositioning moves the product on the map from old location to new location. Therefore, the new location will be active, the day when Research and Development (R&D) projects completes.