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ehidna [41]
4 years ago
8

A number of positioning strategies might be employed in developing a promotional program. David Aaker and J. Gary Shansby discus

s six such strategies: positioning by product attributes, price/quality, use, product class, users, and competitor. CONCEPT REVIEW: Positioning has been defined as "the art and science of fitting the product or service to one or more segments of the broad market in such a way as to set it meaningfully apart from competition." The position of the product or service is the image that comes to mind and the attributes consumers perceive as related to it. Match the various positioning strategies ( positioning by product attributes, price/quality, use, product class, users, and competitor) with the examples of brands using those positioning strategies. Choices: FreshFruits Market, Pax Anti-Itch Shampoo, Cozy City Diner, KitchenSplendor Range, Toys & More, CleanWell Vacuum
Business
1 answer:
BaLLatris [955]4 years ago
7 0

where is the answer child

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Gross Domestic Product is calculated by
posledela

A) Adding all goods and services


7 0
3 years ago
You would be making a wise decision if you chose to:________.
Korolek [52]

Answer:

c. accept the loan with the lower effective annual rate rather than the loan with the lower annual percentage rate.

Explanation:

In the above scenario it will be a good financial decision to choose a loan with lower effective rate than the one with lower percentage rate.

Effective rate is defined as the real interest rate on a loan or the actual amount that is to be repaid annually on a loan. It gives a truer picture of cost of borrowing money.

Percentage rate is interest paid on a loan expressed as a percentage of the total amount collected. It usually includes various fees and charges collected by the lender. So it is not a true reflection of the cost of borrowing

7 0
4 years ago
Read 2 more answers
Which of the following is the basis for research surveys?
Gnoma [55]

Answer:

c. pattern recognition

6 0
3 years ago
The manufacturing cost of Calico Industries for three months of the year are provided below:
Delvig [45]

Answer:

b. $0.40 per unit and $8,000

Explanation:

High low method separates the fixed cost and variable cost using net of Highest activity level and Lowest activity level and net of their relevant costs.

According to High low method

Variable cost per unit = ( Highest activity cost - Lowest activity cost ) / ( Highest Activity - Lowest activity )

Variable cost per unit  = ( $120,000 - $74,000 ) / ( 280,000 - 165,000 )

Variable cost per unit  = $46,000 / 115,000

Variable cost per unit  = $0.4

Fixed operating cost = Total cost - Total Variable cost = $120,000 - ( 280,000 x $0.4 ) = $8,000

4 0
4 years ago
A company that produces custom bike license plates spends $5525 per month in building overhead plus $2.50 per license plate. if
vivado [14]

<u>Calculation of Breakeven Point:</u>

The breakeven point (units) can be calculated using the following formula:

Breakeven Point (Units) = Total Fixed cost/ (Selling Price- Variable Cost)

It is given that the company produces custom bike license plates and spends $5525 per month in building overhead plus $2.50 per license plate. The plates sell for $5.99 each.

Hence,

Breakeven Point (Units) = 5525 / (5.99-2.50) = 1583.09

Hence we can say that the company must sell <u>1583 plates</u> each month before making the profit.



8 0
3 years ago
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