Concerning the classification of customers in the business market, General Motors is a(n) _________ when purchasing a mainframe
computer system from IBM, but is a(n) ________ when purchasing tires from Goodyear. a. user; original equipment manufacturer (OEM)
b. user; distributor
c. original equipment manufacturer (OEM); user
d. user; upstream supplier
e. original equipment manufacturer (OEM); downstream supplier
a. <u>user</u>; <u>original equipment manufacturer(OEM)</u>
Explanation:
Business markets refer to purchase and sale of products by businesses with one another. For example, output for one business might be used as an input for another.
A business would be termed as a user when it purchases goods from another business, wherein such goods are not directly used in the manufacturing or creation of it's products.
Original Equipment manufacturer refers to a business which buys certain products and subsequently incorporates them in an altogether newer product within it's brand name.
The key factor distinguishing retailers from other members of the supply chain is that they sell to customers for their personal use.
<h3>What do you mean by customers?</h3>
A client is someone who purchases goods, services, products, or ideas from a seller, vendor, or supplier in exchange for money or another useful consideration.
This definition applies to sales, business, and economics.
Customers who frequently purchase from a business establish conventions that enable regular, sustained trade, which enables the business to create statistical models to improve production procedures (which alter the nature or form of goods or services) and supply chains (which changes the location or formalizes the changes of ownership or entitlement transactions).