Answer:
<em>broad needs and many customers. (Access-based positioning)
</em>
Explanation:
Consumer segmentation that is available in multiple ways.
While their needs are similar to those of other consumers, the difference is the best activity structure to reach them.
Entry can be a feature of company location or consumer size or anything that takes a different set of activities to meet clients in the best possible way.
Answer:the satisfaction a person gets from consumption
Explanation:
Answer:
Take a minority equity interest in the operation.
Explanation:
Multiple Choice
a) Sell competitive advantage to competitors.
b) Agree to import another product from the Asian market.
c) Take a minority equity interest in the operation.
d) Withhold vital process technology from the local firm.
e) Establish a franchise operation.
A turnkey strategy is a market entry position where the project is built from the ground up and turned over to the client ready to go – turn the key and the plant is operational. This is a very good way to enter foreign markets as the client is normally a government. While when one takes a minority equity interest they do not have the votes to control the operations and finances of the the company’s business.
Kaylee, the Chief Financial Officer for a metal refinery, Kaylee reasons that the company doesn't have longterm interest in the Asian market advises to take a minority equity interest in the operation in order not to lose financially.
Helpful to businesses, but not particularly helpful in making personal buying decisions.
Answer and Explanation:
The computation of the increase or decrease in the net income when Alternative B should be selected rather Alternative A is given below:
<u>Particulars Alternative A Alternative B</u>
Revenue $160,000 $180,000
Less cost -$100,000 $125,000
Net income $60,000 $55,000
If we choose alternative B so there would be decrease in the net income by $5,000