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Leokris [45]
3 years ago
5

Managers should make marketing decisions in the light of their own knowledge and experience instead of viewing research reports

as the final answer to their problems because:
a. the number of factors included in a marketing research study are not exhaustive.
b. decisions based on marketing research reports are highly risky.
c. there is no possibility that marketing research will be affected by researcher bias.
d. marketing research is not a systematic process for obtaining information.
Business
1 answer:
Vlad1618 [11]3 years ago
8 0

Answer:

a. the number of factors included in a marketing research study are not exhaustive.

Explanation:

Marketing research is highly effective as a tool for guiding marketing decisions, but it is necessary for the manager to rely on making decisions not only through research, but also due to his conceptual skills of seeing the organization in a systematic way, where there is a much greater breadth and more complex factors than just the information found through marketing research. The set of the manager's vision, experiences, analyzes and indicators is important for the most adequate assessment so that organizational marketing decisions are effective and achieve the company's objective.

Therefore, it is correct to state that the number of factors included in a marketing research study is not exhaustive.

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chubhunter [2.5K]

Answer:

publicity

Explanation:

Publicity involves creating an excellent reputation for a company's brand name. Publicly arises from positives messages from the media, and other sources such as the internet and word of mouth.  An organization engages in activities that create a good relationship with the media and the public to build the desired publicity.

Publicity messages are not paid for, unlike advertising.  In the case of Maddie, the business was engaged in a charitable event. The event was captured in the press, and Maddie brand name was mentioned, thus promoting its brand name.  

3 0
3 years ago
Eric is an inventory manager at a garment manufacturing firm. How should he plan the ordering of inventory? A. He should order l
fiasKO [112]

Answer:

B

Explanation:

i just took the test and got it correct

3 0
3 years ago
Which statement(s) most directly apply to capitalism? i. there is heavy government regulation of industry. ii. individuals can s
Kisachek [45]

The most directly applied sentence for capitalism is the price and availability of goods are determined primarily by the market. As the market is a free market in the economy.

<h3>What is Capitalism?</h3>

Capitalism is commonly thought of as an economic system in which private actors own and control the property.

According to their own interests, demand and supply freely set market prices in ways that benefit society.

 

Thus, option D which is iii only is correct.

For further details about capitalism refer to this link:

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3 0
2 years ago
Each parcel of land in a new development is selling for $15,000 and the total project revenue is estimated to be $5,000,000. The
USPshnik [31]

Answer:

The release price for each parcel is $13,215.

Explanation:

Release price for each parcel = [3500000/(5000000*80%)]*15000

                                                  = $13,215

Therefore, The release price for each parcel is $13,215.

5 0
3 years ago
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What is the question here?

I don't understand

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3 years ago
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