Answer:
The level that utilizes the "shotgun" approach to market coverage is:
Intensive Distribution (mass coverage).
Explanation:
This marketing approach aims to reach many consumers through as many sales channels as possible. In this situation, consumers have easy access to the goods or services. The other approaches include Selective Distribution (where few outlets in specific locations are selected for the distribution of the goods and services) and Exclusive Distribution (where limited outlets are chosen because of the target market).
Answer: Test marketing
Explanation:
The test marketing is one of the concept that helps in explaining the various type of marketing and the business field concepts as it providing the various types of opportunities for testing the goods.
The man aim of the test marketing is that it evaluating the overall sales performance of an specific organization.
According to the given question, the McDonald's is start promoting and also offer the various types of products and examining the success this is known as the test marketing evaluation process.
Therefore, Test marketing is the correct answer.
Answer:
balance sheet
Explanation:
A balance sheet is one of the most essential financial statements that helps accountants and managers grasp the financial structure of the company, at a <u>certain point of time</u>.
The balance sheet clearly states the company's assets, liabilities and stockholders' equity, rigorously adhering to the basic accounting equation:
Assets = Stockholder's Equity + Liabilities
The equilibrium of the equation above is non-negotiable; it relies on common sense too. Every company owns things - <em>assets</em>, which were obtained with the aid of a e.g. bank loan - <em>liability, </em>or investor money - <em>stockholders' equity</em>.
These three groups can be further itemized into smaller, concrete accounts. Also, the <em>liquidity principle</em> is applicable in terms of ordering the items in an increasing liquidity order.
The time context is also an important distinction of this specific financial statement. While statements such as the P&L statement refer to <em>a specific time interval</em> (year, quarter...), the balance sheet reflects <em>a specific point of time. </em>
Answer:
The optimal capital structure is 60% debt and 40% equity.
The correct answer is C
Explanation:
Optimal capital structure is a debt-equity mix that maximizes the stock price. Option C is a debt-equity mix that maximizes the stock price of the company.