1. Information regarding ethnic backgrounds and household income facilitates market segmentation. A. TrueB. False2. A marketing
plan is a formal written document which directs activities for a specific time. A. TrueB. False3. A time frame will help determine if a marketing plan objective has been reached. A. TrueB. False4. According to the U.S. Census Bureau, the most racially and ethnically diverse age group is Generation Y. A. TrueB. False5. Businesses can use database technology to provide products to a specified target market.A. TrueB. False
1. Information regarding ethnic backgrounds and household income facilitates market segmentation. A. True THIS IS CALLED DEMOGRAPHIC SEGMENTATION
2. A marketing plan is a formal written document which directs activities for a specific time. A. True A MARKETING PLAN LIKE ANY OTHER PLAN MUST BE WRITTEN AND DESCRIBE THE MARKETING OBJECTIVES AND ACTIVITIES FOR A SPECIFIC PERIOD OF TIME
3. A time frame will help determine if a marketing plan objective has been reached. A. True THE MARKETING OBJECTIVES MUST BE MEASURABLE AND THEY SHOULD BE ACHIEVED BY A CERTAIN TIME PERIOD
4. According to the U.S. Census Bureau, the most racially and ethnically diverse age group is Generation Y. A. True GENERATION Y INCLUDES THE PEOPLE BORN IN THE 1980s AND EARLY 1990s AND THEY ARE ALSO CALLED MILLENNIALS
5. Businesses can use database technology to provide products to a specified target market. A. True CUSTOMER RELATIONSHIP MANAGEMENT (CRM) USES DATABASE TECHNOLOGY TO OFFER CUSTOMIZED PRODUCTS
The answer is: B) Equilibrium price and quantity of oil will decrease.
Explanation:
When a company or a family installs extra insulation in their buildings or homes, then they will end up spending less money on both their electricity and heating bills. That will result in a lower demand for oil, so the price of oil will go down. As oil prices go down, the oil companies will decrease the oil supply until a new equilibrium point is reached.
Adverse impact is the unpleasant effect of a bias segmentation of a particular group during selection procedures such as employment, hiring, training, layoff or appraisal processes. Adverse impact in a work place processes may give rise to discrimination directed to a particular group base on a given attributes such as qualifications, ability, age, gender etc.
In this question, the company has most of its branches in English-speaking countries hence they only gave preferences to English-speaking trainers to impart training to employees in different countries
