Answer:
before, during, and after the campaign through the use of pretests, inquires and posttests.
Explanation:
Advertising campaigns can be defined as the advertisement of a product that focuses mainly on communicating a similar type of message to the potential customers. This can be achieved through different mediums inorder to create an awareness about the product.
Measurement of an effective advertising campaign is very necessary, it is used to determine how well a product will sell in the market.
The effectiveness of an advertising campaign can be evaluated by utilizing pretests, inquires and posttests to determine if the potential customers have seen the advertisement and how well they are responding to it.
Answer:
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Explanation:
The basic theory illustrated in (Figure) is that, because of the existence of fixed costs in most production processes, in the first stages of production and subsequent sale of the products, the company will realize a loss. For example, assume that in an extreme case the company has fixed costs of ?20,000, a sales price of ?400 per unit and variable costs of ?250 per unit, and it sells no units. It would realize a loss of ?20,000 (the fixed costs) since it recognized no revenue or variable costs. This loss explains why the company’s cost graph recognized costs (in this example, ?20,000) even though there were no sales. If it subsequently sells units, the loss would be reduced by ?150 (the contribution margin) for each unit sold. This relationship will be continued until we reach the break-even point, where total revenue equals total costs. Once we reach the break-even point for each unit sold the company will realize an increase in profits of ?150.
For each additional unit sold, the loss typically is lessened until it reaches the break-even point. At this stage, the company is theoretically realizing neither a profit nor a loss. After the next sale beyond the break-even point, the company will begin to make a profit, and the profit will continue to increase as more units are sold. While there are exceptions and complications that could be incorporated, these are the general guidelines for break-even analysis.
As you can imagine, the concept of the break-even point applies to every business endeavor—manufacturing, retail, and service. Because of its universal applicability, it is a critical concept to managers, business owners, and accountants. When a company first starts out, it is important for the owners to know when their sales will be sufficient
Answer: 4%
Explanation:
From the question, we are informed that Pension plan assets were $1,200 million at the beginning of the year and $1,252 million at the end of the year and that at the end of the year, retiree benefits paid by the trustee were $28 million and cash invested in the pension fund was $32 million.
Based on the above scenario, the percentage rate of return on plan assets goes thus:
Opening balance of plan assets 1200
Add:- Actual return = 48
Add:- contributions = 32
Less :- retiree benefits = -28
Closing balance of plan assets = 1252
It should be noted that the actual return is the balancing figure which is calculated as:
= 1252 + 28 - 1200 - 32
= 48
The percentage rate of return on plan assets will now be:
= 48/1200
=0.04
= 4%
Answer: variable; fixed
Explanation: In the short run, Kyoko's workers are variable inputs. This is because, the number of workers needed can be varied based on production needs, even in the short run. Examples are energy, labor etc.
Kyoko's ovens are fixed inputs. Fixed inputs are those inputs whose quantities cannot be changed in the short run by a firm as it seeks to change the quantity of output produced. Examples are equipment, land and building.
<span>Simulation is an imitation of a situation or a chance behavior that accurately reflects the situation under consideration. </span>
<span>Steps in conducting a simulation in the correct order (first choice)</span>
• State the problem or question
• State the assumptions,
<span>• Assign digits to represent outcomes,
• Simulate many repetitions
• State your conclusions</span>
