Question

Lindsay is writing a property description for a new real estate brochure. To make her brochure more effective, Lindsay should anticipate her audience. This means she ___.a. concentrates on the price and value of the property.b. considers what the readers are like and how they will react to the message.c. identifies the property's outstanding traits and describes them clearly.d. writes using familiar words and a friendly, informal tone

Answer 1

Answer: The answer is b). Considers what the readers are like and how they will react to the message

Explanation: Lindsay here is writing product description and this entails why the property is worth buying. It is important when writing a product description to focus on the buyer or the reader of the brochure; the targeted audience. It should seem like a face to face conversation with them. This will enable Lindsay to put all the right information that the readers need in the brochure.

Answer 2

Answer:

b. considers what the readers are like and how they will react to the message

Explanation:

Paying attention to the audience would require that the writer pay attention to the type of audience such as would include audience demographics, example is her audience made up of mostly old people or young people, having this in mind would help her write a more communicative brochure that would be more effective as it is what the audience would be able to relate to.