Answer:
Advertising appeal and unique selling proposition.
Explanation:
Advertising is a promotional activity which purpose is to sell a product or service to a target audience.
The unique selling proposition of a product is intended to appeal to a specific. group of audience. For example, the social, psychological, physical and financial backgrounds of customers play a major role. When these various characteristics of the target group are known, it will be easy to determine how a product’s features would be a solution to the problems faced by the target audience.
Advertising appeals are the different techniques that are applied to get the attention of customers to patronize a particular product or service.
Because the internet make it so much easier for consumers to do research before making decision.
Through the internet, the consumers could know the credibility of a certain product by reading past experiences of other consumers that have used it before. Not only that, the consumers might know the side effects of the product which might be intentionally hidden by the producer.
Answer:
If the Japanese yen appreciates against the U.S. dollar,
a. Japanese businesses gain by a decrease in the dollar price of exports to the United States.
b. Japanese consumers gain by a decrease in the yen prices of U.S. exports to Japan.
c. Japanese consumers lose by an increase in the yen price of U.S. exports to Japan.
d. U.S. consumers gain by a decrease in the dollar price of Japanese exports to the United States.
Advertising would be something over the world or state country etc that many people will see something that is advertised on tv or a bill board, personal selling would be something that your showing off on your on like on ebay etc that isnt sponsered by any companys and is for your own doing . Hope this helped ! (:
Answer:
The correct answer is: identifying the problem or opportunity.
Explanation:
Identifying the problem or opportunity is the first step in the rational decision-making process. To know which direction the firm is going to take, the main issue must be pointed out so based on the possible solutions the company can provide, the first steps can be taken towards achieving the solution.
