Answer:
The relative market share of the product
Explanation:
Relative market share of a company or product is a measure that is used to compare the market of a company or product to the market of the largest company, product or competitor in the market. That is, the benchmark that is employed to estimate relative market share is the market share of the leader in the market.
Relative market share is useful in assessing the success, strength and position of a product or firm in the market.
Therefore, Heather is working on determining the relative market share of the product.
It is referred to as Capabilities. It is essential to accomplish its business model or bring about its mission. In addition, an easy way to comprehend the thought is to think about capabilities as organizational level expertise is set in people, method, and technology.
Answer:
have greater marginal utility than existing substitute products
Explanation:
Utility is the satisfaction derived from consuming a good or service. Products or services that meet or exceed customers' expectations are deemed to have a high utility value. Goods that do not adequately address customers' needs are considered to be of low utility value.
Goods and services deemed to be of high utility value are always in high demand. Consumers will be willing to pay more for such commodities. A product with high utility value will outsell its competitors in the market.
Answer:
This situation is an example of cross Price elasticity of Demand
Explanation:
If change in Price in Rental Company A doesn't necessitate change in prices in Rental companies B.C.D.E & F
Then the products A has on offer are not close substitutes to the rival companies
However where Rental company G lowers his price and it immediately triggers a Price reduction in Companies B to F, then obviously they offer similar products that are close substitutes and serve similar segment or channel of the Market Size. Thus failure to lower their Price will automatically see Customers rent cars more from Company G.
This situation is an example of cross Price elasticity of Demand
