The correct answer is B. The word "google" has been added to the dictionary.
Explanation:
Branding implies making the name, symbol, and purpose of a company identifiable for the customers. This means, the customers known the purpose of the company, its products, and they can easily remember the name of it, which is important to make a company stood out over similar companies. Additionally, branding often implies customers associate any element of the company with positive ideas.
Branding can be seen in the case of Google company and the fact the name of the company was added to the dictionary because this shows the name of the company and products of it are identified by thousands of consumers, which shows how effective was the branding strategy of the company to define the identity of the company and convey this idea to customers.
Answer: Option b
Explanation: In simple words, it refers to an arrangement under which one entity allows the other entity to use its procedures and brand name for the business in return of any loyalty or other such benefits.
In the given case, Gerald wants to operate his business globally and not eager to control all of it.
Hence from the above we can conclude that franchising is the best option for Gerald.
A security with a beta of 1 has a return last year of 8% when the market has a return of 12%.
Answer: Option A
<u>Explanation:</u>
In a market of the capitals, the return that a person will get from the security will depend upon the risk that has been associated with that security. The CAPM says that the return of the security that a person will get depend upon the beta of the security. Here beta is the measure with which we can measure the risk of the security. It is an absolutely correct measure of the security risk.
<span>Please add answer options.</span>
