Answer:
Selling price= $5.08
Explanation:
Giving the following information:
Number of units= 300,000
Fixed costs= $350,000
Desired profit= $250,000
Variable cost rate= 0.65
<u>First, we need to calculate the unitary contribution margin using the break-even point formula:</u>
Break-even point in units= (fixed costs + desired profit)/ contribution margin per unit
300,000 = (350,000 + 250,000) / contribution margin per unit
300,000 contribution margin per unit = 600,000
contribution margin per unit= 600,000/300,000
contribution margin per unit= $2
<u>If the variable cost rate is 0.65, then:</u>
Unitary varaible cost= 2/0.65= $3.08
Selling price= contribution margin per unit - unitary varaible cost
Selling price= 2 - (-3.08)
Selling price= $5.08
