Answer: The answer is b
Explanation:
The concept of advertising response function is based on the theory of marginal physical product and shows the relationship between advertising and the level of consumption of the goods by the consumers. The theory of marginal physical product states that when there is a change in total product resulting from one unit change in the quantity of the resources used per unit of time. When average product is increasing ,marginal physical product is greater than average product,when average product is maximum ,marginal physical equals average product .when average product is decreasing marginal physical product is less than average product.The theory of marginal physical product can also be called the law of diminishing return which states that if increasing quantities of one factor of production are used in conjunction with a fixed quantity of other factors then, after a certain point each successive unit of the variable factor will make smaller and smaller addition to the total output. In this case, the law tells the Trend Inc when to stop adding more input of the variable factor to a fixed factor.
Invariably, we are saying that it high time for Trend Inc, should spend proportionately less on advertising than on newer line. It should now spend more money on bringing of new product into the market than spending more on the advertisement of the sport shoes because at a certain point the demand for the old product will fall when diminishing return must have set in on the product demand.
Answer: unilateral contract
Explanation:
An unilateral contract is a contact that is formed when an individual offers to do a particular thing in return for either money or something else that was agreed on.
Once such individual does that thing, he or she has to be given what was agreed on in the contract. A typical example is the contact regarding an insurance policy.
Therefore, an offer that can only be accepted by an offere's performance will create a unilateral contact.
Answer:
Savings in fixed costs= 30,800
Explanation:
Giving the following information:
Prockets Inc. just eliminated a product that had yearly sales of $120,000, yearly variable expenses of $48,000, and yearly fixed expenses of $92,000. By dropping the product, Sprockets increased its company-wide yearly net income by $10,800.
Loss= 120,000 - 48,000 - 92,000= -20,000
By dropping the product:
Savings in fixed costs= 20,000 + 10,800= 30,800
Answer:
Over this 10-year period, the benefit to cost ratio is:
= 1.33.
Explanation:
a) Data and Calculations:
Cost of additional anti-pollution equipment = $2 million
Estimated useful life of the equipment = 10 years
Additional annual labor cost for equipment usage = $100,000
This gives a total labor cost of $1 million over the 10-year period.
Therefore, the total cost = $3 million
Savings (benefits) from lowering the air pollutants in the region = $4 million in medical expenses.
The benefit-to-cost ratio (BCR) = $4/$3 = 1.33
b) The Benefit-to-cost ratio (BCR) is a cost–benefit analysis that summarizes the value-for-money of a project by expressing the relationship between the project's benefits and costs in monetary terms. The BCR shows the future profitability of investment alternatives or options. It is normally expressed in terms of net present value.
Answer:
The answers are:
- decrease; increase
- moral hazard; increase
Explanation:
When you deposit money in your bank account, you know that the money is safe ad even f the bank goes bankrupt, you will be able to get your money bank. That is exactly what deposit insurance does, it increases the public trust in banks.
But if bank customers feel too safe about deposit insurance, they might forget to look for the best bank possible to hold their savings. If it doesn't matter what bank you use to save money, since you are guaranteed to get your money back, you might choose any bank without even checking how its performing.
