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Alla [95]
3 years ago
6

Cullen and MacNeil's is a printing press. It currently faces a threat from the electronic media. The company primarily views its

elf as a printing company instead of a company that delivers the benefits that the consumers want. In the given scenario, Cullen and MacNeil's outlook is an example of _____.
Business
1 answer:
Elenna [48]3 years ago
7 0

Answer:

Marketing myopia

Explanation:

Marketing myopia is a term that describes a situation in which a business or company is more focused on the products it offers rather than the customers. This term was coined by Theodore Levitt. Cullen and MacNeil’s can be said to be suffering from marketing myopia as the company’s program doesn’t take account of the changing lifestyle of the customers which tends to align towards electronic media, and as such would only be assuming there are no competitive substitutes for whatever products they are offering. We can say the company does not have the interest of customers at heart.

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On March 14, Teal Co. accepted a 120-day, 6% note in the amount of $10,000 from AZC Co., a customer. On the due date of the note
Y_Kistochka [10]

Answer:a credit to  Interest revenue for $200

Explanation:

Interest =  Principal x rate x time ( period )

= $10,000 x 6% x 120/360

=$200

    Account titles and explanation               Debit Credit  

                       Cash                                $10,200  

    Note receivable                                          $10,000  

    Interest revenue                                           $200

Therefore, The journal entry that Teal would make to record payment of this note would include a credit to  Interest revenue for $200

5 0
2 years ago
Richard and Alice are divorced and under the terms of their written divorce agreement signed on December 30, 2011, Richard was r
murzikaleks [220]

Answer:

$10,800

Explanation:

Alice's gross income must include the money she received from Richard as part of their divorce settlement, excluding the amount set for child support:

Alice's gross income = 12 x ($1,500 - $600) = 12 x $900 = $10,800

The extra money that Richard gave Alice that was not part of the divorce settlement is not included in her gross income, since it is included in Richard's gross income.

4 0
2 years ago
A customer touch point for abacus airlines would be an item such as ________. a mechanic's ability to service the airplanes the
eduard
<span>A customer touch point for abacus airlines would be an item such as reservation desk. 

A customer touch point is a point in the process where a consumer and the organization exchange information, finish providing the service, or handle transactions. At the reservation desk, the customer and the business are focusing on the business and service transactions.  </span>
3 0
3 years ago
Suppose your friend is a music major who sings at weddings. She has no fixed or marginal costs for singing and has two types of
ehidna [41]

Answer: a. $4,000

b. $5,000

Explanation:

a. If she can sing at each wedding but decides to maximise profits, she will only sing at the weddings of those paying her $200 as it is the higher of the two payment options.

Should she sing at the $200 customer weddings, she would make;

= 20 people * $200

= $4,000

b. Price Discrimination is the charging of different types of customers different prices for the same or similar goods.

If your friend knows how to perfectly charge the two different groups the different prices that they value her at then she will be able to attend and sing at both weddings making her revenue;

= (10* $100) + (20 * $200)

= 1,000 + 4,000

= $5,000

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3 years ago
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mamaluj [8]
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3 0
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