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Goshia [24]
2 years ago
14

Henri wants customers in his specialty tobacco store to feel at home, as if they were in their personal smoking den. He uses lig

hting, music, and soft chairs to create a "look and feel" that will get customers to relax and return. Henri is focusing on which aspect of the marketing mix?
A. promotional discounts.
B. mass media gimmicks
C. situational displays
D.atmospherics
E. category killers
Business
1 answer:
Levart [38]2 years ago
7 0

Answer:

The correct answer is the option D: Atmospherics.

Explanation:

<em>Atmospherics</em> is the name given, in the field of marketing, to the term that refers to the<em> strategy of designing commercial spaces</em> with the purpose of <em>creating attention</em>, <em>communication</em> and<em> affect </em>to the customer. In addition, this concept was created by Philip Kotler in 1973, who believed that the buyers respond to the total product which includes the services, the financing, the packaging, the advertising and more than just the tangible product. Therefore that when Henri wants his customers to feel at home by creating a space that suits with their normal expectations of a smoking place, then <u><em>he is trying to create attention, communication and affect through the concept of atmospherics</em></u>.

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During the process of succession, A. only consumers can enter a developing ecosystem. B. producers typically enter a developing
Karolina [17]

Answer: B. producers typically enter a developing ecosystem before consumers.

Explanation: Succession can be described as the series of predictable changes that occur in a community over time.

During the process of Succession,producers typically enter a developing ecosystem before consumers.

Consumers need producers, this is because producers create food for themselves and also provide energy for the rest of the ecosystem.

6 0
3 years ago
Sean is initially unsure about which laundry detergent brand to buy: Stainz-Out or Ocean Fresh. Thanks to advertising, he has le
svlad2 [7]

Answer:

Positive effect advertisement

Explanation:

Base on the scenario been described in the question, the effect of the Ocean fresh because of the positive effect advertisement. This so because he discovered that ocean fresh is more cheaper and has almost the same price with that of stainz-out.

We can define positive advertisement as some kind of marketing strategies which show the target population all the positive effects which one can receive due to any particular product or service

4 0
3 years ago
Increased optimism about the future will lead to Multiple Choice
iragen [17]

Answer:

C

Explanation:

more current investment and more future consumption.

8 0
3 years ago
Which are reasons for creating a custom slide show?
charle [14.2K]

it depends what it is for


3 0
2 years ago
Read 2 more answers
The manager of an orchard expects about 70% of his apples to exceed the weight requirement for ""Grade A"" designation. At least
kenny6666 [7]

Answer:

D) 356

Explanation:

ME = Z x √[(P x Q) / N]  

  • margin of error (ME) = 4%
  • 90% confidence level (Z) = 1.645 (by convention)
  • P = 70% of apples exceed Grade A
  • Q = 30% of apples do not exceed Grade A
  • N = sample size = ?  

0.04 = 1.645 x √[(0.7 x 0.3) / N]

0.04 = 1.645 x √(0.21 / N)

0.04 = 1.645 x 0.458 / √N

0.04 = 0.7538 / √N

√N = 0.7538 / 0.04 = 18.84

N = 18.84² = 355.2 ≈ 356 (there is no 0.2 apples, you must round up)

6 0
3 years ago
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