Question

Marketing strategies A) enable marketing managers to be satisfied just planning present activities. B) ensure that every opportunity is good for every company C) do not specify target markets and related marketing mixes.. D) provide a limited picture of what a firm will do in some market. E) are not whole-company plans.

Answer 1

Marketing strategies are not whole-company plans.

Explanation:

A marketing strategy relates to a company's overall strategy that seeks to attract and transform buyers of the goods or services the company provides into customers. The company's value proposition, primary advertising branding, consumer target preferences details and other components are included in a marketing strategy.

Marketing strategies would preferably be broader than specific marketing plans, as they contain meaning ideas and other key elements of a brand that are largely consistent on a long-term basis. In certain words, marketing strategies provide broad-based advertising while marketing plans identify detailed campaign logistic information.