Question

The Sterns have a family business growing vegetables and herbs for local markets and restaurants on their 10-acre farm. Which of the following correctly identify factors affecting their selection of a channel of distribution? (SELECT ALL THAT APPLY.)
location, because their customers are within a limited area

size of the business, because resources are likely limited for a family enterprise

costs of transportation, because the product has to be moved great distances

nature of the product, because the vegetables and herbs are perishable

Answer 1

size of the business, because resources are likely limited for a family enterprise