Question

Angie is conducting a country market assessment and is focusing on four key elements: distribution channels, transportation systems, communication systems, and commerce. in doing so, angie is evaluating which component of the market assessment?
a) infrastructure
b) government actions
c) urbanization
d) economic analysis
e) sociocultural analysis.

Answer 1

Answer: (A) Infrastructure    

 

Explanation:

 The infrastructure is one of the component of marketing assessment as it helps in developing the various types of essential social and the internet platform for building the business.

 According to the given question, Angie is basically managing the market assessment and focusing on the four major key component are as follows:

• Transportation system
• Commerce
• Distribution channel
• Communication system

Therefore, The Angie is basically evaluating the infrastructure market assessment as it helps in maintaining the services and the structure in the business firms.  

 Therefore, Option (A) is correct answer.