Question

Sometimes, customers can tell if they received good service. For example, vacations, haircuts, and restaurants all have ________ attributes that allow customers to decide whether they will repeat the purchase another time. Multiple Choice purchasable tangible focused experience search

Answer 1

Answer:

Experience

Explanation:

There are several characteristics of services which includes:

1. Intangibility:

2. Inseparability:

3. Perishability:

4. Heterogeneity:

5. Lack of ownership:

1. Intangibility: Services can be experienced but can not be seen, felt, heard, smelt or tasted.

2. Inseparability: Services such as haircut are usually inseparable from the receiver(consumer) while some services can be produced and delivered if the presence of the customer is optional such as plumbing, dry cleaning.

3. Perishability: Unlike goods, services cannot be stored for later use.

4. Lack of ownership: Consumers don't have ownership but can only pay to have access to the facility for a period of time. Such as payment to use a gymnastic center.

5. Heterogeneity: Quality of services differ from customers to customers and from time to time. No two amount of services will yield same level of satisfaction.