The three principles of ethical decision described by Krogstand and Robertson are the: utilitarian principle, imperative principle and generalization principle.
Utilitarian principle: this principle emphasizes that decision should be make based on consequences of action. Hence decision should be made to favor the greatest number.
Imperative principle:This principle emphasizes that a decision maker should make decision based on laid down rules.
Generalization principle: This principle emphasizes that decisions should be made putting in consideration everyone.
Explanation: Krogstand and Robertson described the princiles of ethical decision making in the paper Moral Principles for Ethical Conduct. In making ethical decisions,
Utilitarian principle: this principle advises that decisions should be make based on the results of action.
Imperative principle:This principle illustrates that a decision maker should make decision based on rules and regulation that are already put in place.
Generalization principle: This principle illustrates that decisions should be made from inductive reasoning of general principles
Prejudice is an unjustified or incorrect attitude (usually negative) towards an individual based solely on the individual's membership of a social group. For example, a person may hold prejudiced views towards a certain race or gender etc.
Writers use personification to give human characteristics, such as emotions and behaviors, to non-human things, animals, and ideas. The statement “the story jumped off the page” is a good example of personification.