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Dmitry_Shevchenko [17]
3 years ago
13

By taking the consumer journey and consumer expectations into consideration in the development, integrated marketing communicati

ons (IMC) become a key element in a company's ________ strategy. Multiple Choice retail life cycle market segmentation customer experience management sustainable development generic business
Business
1 answer:
Mekhanik [1.2K]3 years ago
7 0

Answer:

customer experience management

Explanation:

Integrated marketing communications (IMC) refers to linking together all the company's communications and promotional messages. Its goal is to make all promotional efforts (advertising, personal selling, sales promotion, public relations, and direct marketing) work together and have the same message.

Customer experience management (CEM) deals with customer interactions and seeks ways of meeting or exceeding their expectations. As customers' needs are met or exceeded, customers are not only more satisfied, they also develop brand loyalty.

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Which budgetary category changed the most between your old budget and your new budget? Why?
Sunny_sXe [5.5K]

Answer:

The net savings changed the most, and this is because of the extra money coming in via total income. An extra $290.00 was added to the category.

Explanation:

7 0
2 years ago
What reasons would retailers have for marking prices lower
UkoKoshka [18]
To attract customers to their store and not their more expensive competitors?

4 0
3 years ago
Frasier Cabinets wants to maintain a growth rate of 5 percent without incurring any additional equity financing. The firm mainta
KATRIN_1 [288]

Answer:

Option E is correct. Pay out ratio is 73.74 %

Explanation:

Payout ratio shows how much portion of the net earning the company pay to its shareholders in form of cash dividend. Higher pay out ratio implies that company pay large portion of its earning to shareholder.

Mathematically, pay out ratio is = 1 - Retention Ratio ------ (a)

Retention ration shows portion of the earning that the company has retained for future investment or operation or growth.

Given data

Growth rate = 5 % or 0.05

Debt to equity ratio = 0.55

Assets turn over = 1.30

Profit Margin = 9 % or 0.09

Retention ration can be calculated from sustainable growth ratio formula.

Sustainable growth rate = Retention ratio x Return on equity

Sustainable growth rate means the growth rate that the company wants to maintain in future.

Retention ratio = Sustainable growth rate / Return on equity ---- (b)

Return on equity is not given the question but it can be calculated from Du Pont equation.

According to Du Pont equation,

Return on Equity = Profit Margin x Assets Turn Over x Financial leverage

Return on Equity = 0.09 x 1.30 x ( 1 + 0.55) = 0.18135

Let r be retention ratio, Then

Sustainable growth rate = (0.18135 x r)/ ( 1- (0.18135 x r))

0.05 = (0.18135 x r)/ ( 1- (0.18135 x r))

r = 0.2626 = Retention ratio

Putting the value of retention ratio in equation (a)

Payout ratio = 1 - Retention ratio = 1 - 0.2626 = 0.7374 or 73.74 %.

 

4 0
2 years ago
According to the Census Bureau, in October 2016, the average house price in the United States was $354,900. In October 2000, the
Mars2501 [29]

Answer:

3.18%

Explanation:

Calculation for the annual increase in the price of the average house sold

We are suppose to use this formula FV = PV (1+r)^t but since we are looking for R the formula to use will be:

R = (FV / PV)^1/16– 1

Let note that 2016-2000 will give us 16 years

Where,

FV=$354,900

PV=$215,100

Let plug in the formula

R= ( $354,900/$215,100 )^1/8)16– 1

R=(1.6499)^1/16-1

R=1.0318-1

R=0.0318×100

R=3.18%

Therefore the annual increase in the price of the average house sold will be 3.18%

4 0
3 years ago
In its first month of operations, Larkspur, Inc. made three purchases of merchandise in the following sequence: (1) 135 units at
Fed [463]

Answer:

Ending inventory under:

FIFO = $3655

LIFO = $3385

Explanation:

<u>Ending Inventory under FIFO</u>

These 320 units purchased at the end will make up the ending inventory,

135 units at $12 =                              $1620

(320-135 = 185) 185 units at $11 =    <u>$2035</u>

Total cost of ending inventory =     $3655

<u />

<u>Ending Inventory under LIFO</u>

The 320 units under LIFO will be the ones purchased at the start.

135 units at $10                             =   $1350

(320-135 = 185) 185 units at $11     =   <u>$2035</u>

Total cost of ending inventory           $3385

7 0
3 years ago
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