In simple words, The Fair Packaging and Labeling Act (FPLA or Act), passed in 1967, orders the National Trade Administration and the Food and Drug Association to issue rules allowing all 'food goods' to be labelled in order to reveal the specific contents, the nature of the item and the title and position of operation of that specific commodity.
This is termed as consumer labeling because ti helps the consumer to get more information about the product so one can choose their product more efficiently among several choices.