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vovikov84 [41]
3 years ago
7

Andrew opened a fast-food restaurant on the corner of First and Main Streets in a small town. He named the restaurant The Hambur

ger Place. He offered one type of hamburger (a juicy homemade hamburger), for which he designed a marketing mix for the entire hamburger-eater market in town. What approach did he use in choosing a target market?
Business
1 answer:
schepotkina [342]3 years ago
7 0

Answer:

Undifferentiated

Explanation:

Andrew has applied an undifferentiated marketing mix approach. The undifferentiated techniques is a type of marketing mix approach that centres around a whole target market. This procedure utilises a single marketing mix which consists of one item, one value, and one situation . This approach is initiated to attain maximum customers in a specific target market within a short spam of time.

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Flounder Corporation reported net income of $331,840 in 2020 and had 186,000 shares of common stock outstanding throughout the y
m_a_m_a [10]

Answer:

Diluted earnings per share is $1.7 per share

Explanation:

The number of diluted  shares from the options is calculated thus

Total number of shares from options                                     34,500      

Actual number of shares that can be purchased

(options shares*option price/share market price)

(34,500*$11/$15)                                                                        (25,300)

Diluted shares                                                                           9,200

Diluted earnings per share=net income/(outstanding common stock + diluted common stock)

net income is $331,840

outstanding common stock is 186,000

diluted common stock is 9200

diluted earnings per share=$331,840/(186,000+9200)

                                            =$1.7 per share

3 0
3 years ago
Your boss has asked you to calculate the profitability ratios of Cold Goose Metal Works, Inc. and make comments on its second-ye
Alinara [238K]

Answer:

Gross Margin % 59.2% 53.8%

 compares gross profit to sales revenue  

 

Ne income Margin 32.0% 28.9%

 compares net income to sales revenue  

 

ROA return on assets 10.8% 12.3%

net earnings relative to the company’s total assets.  

 

ROE return on equity 32.5% 23.1%

net income relative to stockholders’ equity,  

Explanation:

Net Sales                                                         3,810,000 3,000,000

Operating costs less depreciation/amortization 1,365,000 1,267,500

Depreciation and amortization                            190,500 120,000

Total Operating Costs                                        1,555,500 1,387,500

Operating Income (or EBIT)                               2,254,500 1,612,500

Less: Interest                                                           225,450 169,313

Earnings before taxes (EBT)                               2,029,050 1,443,187

Less: Taxes (40%)                                                   821,620 577,275

Net Income                                                           1,217,430 865,912

 

assets 11,277,600 7,050,000

Equity 3,750,000 3,750,000

 

Gross Margin % 59.2% 53.8%

 compares gross profit to sales revenue  

 

Ne income Margin 32.0% 28.9%

 compares net income to sales revenue  

 

ROA return on assets 10.8% 12.3%

net earnings relative to the company’s total assets.  

 

ROE return on equity 32.5% 23.1%

net income relative to stockholders’ equity,  

8 0
3 years ago
Fosnight Enterprises prepared the following sales​ budget: Month Budgeted Sales March April May June The expected gross profit r
kvv77 [185]

The question is incomplete as the figures are missing. The complete question is,

Fosnight Enterprises prepared the following sales​ budget:

Month       Budgeted Sales

March         $6,000

April            $13,000

May             $11,000

June            $20,000

The expected gross profit rate is  20​% and the inventory at the end of February was  $7,000.  Desired inventory levels at the end of the month are  30​%  of the next ​month's cost of goods sold.  What are the total purchases budgeted for May?

Answer:

Purchases - May = $10960

Explanation:

To calculate the total value of purchases that are budgeted for May, we first need to calculate the cost of goods sold and the opening and closing inventory for May.

As the gross profit margin is 20%, the cost of goods sold will be 80% of sales.

Cost of goods sold for May = 0.8 * 11000 = $8800

Cost of goods sold for June = 0.8 * 20000 = $16000

Opening inventory - May = 8800 * 0.3  = $2640

Closing Inventory - May = 16000 * 0.3  = $4800

Purchases = Closing Inventory + Cost of Goods Sold for the month - Opening Inventory

Purchases - May = 4800 + 8800 - 2640

Purchases - May = $10960

3 0
3 years ago
In the context of the strategies for reaching global markets, a(n) _____ is a firm that is offered the right to produce and mark
VladimirAG [237]

A licensing firm is a firm that is offered the right to produce and market another firm's products if it agrees to specific operating requirements.

<h3>What is a licensing firm?</h3>

A firm, which does not have a product of its own, but specializes in production and marketing of its client firms' products by the way of obtaining a licensed agreement, it is known as a licensing firm.

For example, in India, Varun Beverages Ltd. is a licensing firm that has been offered the rights to produce and market the products for PepsiCo.

Hence, the significance of a licensing firm is aforementioned.

Learn more about a licensing firm here:

brainly.com/question/1236640

#SPJ1

4 0
2 years ago
The term value chain refers to the idea that a company is: Group of answer choices The producer of a series of customer-valued p
wel

Answer:

A series of activities that transform inputs into products that customers value.

Explanation:

A product can be defined as any physical object or material that typically satisfy and meets the demands, needs or wants of customers. Some examples of a product are mobile phones, television, microphone, microwave oven, bread, pencil, freezer, beverages, soft drinks, etc.

The core benefit of a product can be defined as the basic (fundamental) wants or needs that is being satisfied, met and taken care of when a customer purchase a product.

Hence, the term that refers to the first level of a product, which depends on the customer value it generates is generally referred to as a core benefit. For example, a hotel provides a comfortable and convenient bed to spend the night (sleep) when you travel for a vacation.

On a related note, a value chain refers to the idea that a company is a series of activities that transform inputs into products that customers value.

4 0
3 years ago
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