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saul85 [17]
3 years ago
12

Bryan is debating how to allocate the IMC budget for his new ski equipment store. He knows having knowledgeable salespeople in h

is store can simplify buyers' purchase decisions. He should also consider that, compared to other IMC alternatives, personal selling is:_______.
A. overrated.

B. ineffective.

C. expensive.

D. simple.

E. easy.
Business
1 answer:
Allushta [10]3 years ago
4 0

Answer:

The answer is C. expensive

Explanation:

An integrated marketing communication (IMC) is an approach to brand communication where the different modes work together to create a seamless experience for the customer.

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Tầm ảnh hưởng của các yếu tố đến hiệu quả công việc
dusya [7]
I don’t know bro try English?
8 0
3 years ago
If the month-end bank statement shows a balance of $36,000, outstanding checks are $10,000, a deposit of $4,000 was in transit a
Misha Larkins [42]

Answer:

c) $30,600

Explanation:

Bank statement balance = $36,000

Outstanding checks = ($10,000)

Deposit in transit as at month end = $4,000

Erroneous check charged = $600

Correct balance in the bank account = $36,000 - $10,000 + $4,000 + $600

                                                             = $30,600

The right option is c) $30,600

3 0
3 years ago
Describe the difference between period costs and product costs.
Soloha48 [4]

Explanation:

The period cost is the cost that is incurred with the passage of time. It mainly involves the major portion of the selling and administration expenses like - selling expenses, advertising expenses. It is a fixed cost

While the product cost involves the cost related to the product. It involves direct material cost, direct labor cost, and the manufacturing overhead cost. It is a variable cost

So, the period cost is the operating cost that are expenses when it is incurred

Whereas the product cost is treat as an asset for external financial reporting. First this is recorded as an asset on the balance sheet until asset is sold and then it is transferred to the cost of goods sold i.e expense account

Now on the income statement the product cost or cost of goods sold is subtracted from the sales revenue so that the gross profit could come

Then the period cost is deducted to find out the operating income

Now the classification of the product cost and the period cost are as follows

Shaft and handle of weed trimmer  = Direct material cost

Motor of weed trimmer   = Direct material cost

Factory labor for workers assembling weed trimmers  = Direct labor cost

Nylon thread used by the weed trimmer (not traced to the product)  = Manufacturing overhead cost

Glue to hold housing together   = Manufacturing overhead cost

Plant janitorial wages   = Manufacturing overhead cost

Depreciation on factory equipment   = Manufacturing overhead cost

Rent on plant   = Manufacturing overhead cost

Sales commissions  = Period cost

Administrative salaries  = Period cost

Plant utilities  = Manufacturing overhead cost

Shipping costs to deliver finished weed trimmers to customers = Period cost

3 0
3 years ago
Bachelor's degrees are awarded by
Misha Larkins [42]
A bachelor's degree (from Middle Latin baccalaureus) or baccalaureate (from Modern Latin baccalaureatus) is an undergraduate academic degree awarded by colleges and universities upon completion of a course of study lasting three to seven years (depending on institution and academic discipline).
5 0
3 years ago
Read 2 more answers
Prepare the issuer's journal entry for each of the following separate transactions. On March 1, Atlantic Co. issues 44,500 share
steposvetlana [31]

Answer and Explanation:

The journal entries are shown below;

On March 1

Cash A/c $303,500

     To Common Stock $3 Par value (44,500 × $3) $133,500

       To Paid in capital in excess of par value $170,000

(Being the common stock issued is recorded)

On April 1

Cash $74,000

      To Common Stock, no par value $74,000

(Being the common stock issued is recorded)

On April 6

Inventory $43,000

Machinery $155,000

 To Common Stock (2,400 ×$20) $48,000

 To Notes payable $93,000

  To Paid in capital in excess of par value $57,000

(Being the shares are issued)

3 0
3 years ago
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