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V125BC [204]
3 years ago
11

DG Loans, a mortgage lender, was charged with a discrimination lawsuit. It alleged that the company was offering loans at higher

rates of interest to African-American consumers. In response to these allegations, DG Loans sent out e-mail queries to its African-American customers to get feedback on their experiences with the firm's lending offices. This feedback was subsequently collected and released to the news media. This is an example of publicity.
a. advertising.
b. public relations.
c. cause marketing.
d. sales promotion.
Business
1 answer:
Kruka [31]3 years ago
8 0

Answer:

This is an example of publicity.

b. public relations.

Explanation:

Public Relations (PR) means professionally handling a positive public image by the company. It is an important element of promotion mix, that helps in maintaining good relations with the public

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An engineering firm measures its output in standard service hours (SSH) per unit, which is a function of the skill levels of its
tatyana61 [14]

Answer:

Instructions are below.

Explanation:

Giving the following information:

The variable cost is $60 per SSH and the fixed cost is $2,000,000 per year. The firm charges $100 for each service per hour. Assume the maximum hours the firm operates (that is the output) is 170,000 per year.

1) To calculate the break-even point, we need to use the following formula:

Break-even point in units= fixed costs/ contribution margin per unit

Break-even point in units= 2,000,000/ (100 - 60)

Break-even point in units= 50,000 hours

2) %of hours= (50,000/170,000)*100= 29.41%

3) Fixed costs= $1,800,000

Break-even point in units= 1,800,000/40

Break-even point in units= 45,000 hours

The number of units required to cover for fixed costs diminished by 10%.

4) Selling price= $110

Break-even point in units= 2,000,000/(110 - 60)

Break-even point in units= 40,000 hours

The number of units required to cover for fixed costs diminished by 20%.

5) In generals terms, it is easier to increase the selling price compared to decreasing fixed costs. In this case, the best option is to increase the selling price. The effect on income and the break-even analysis is higher than decreasing fixed costs.

3 0
4 years ago
The person responsible for having the shipping papers on a ship carrying hazardous cargo is the
stira [4]
This would be the captain. If you need any further explaining, defining, or methods of answering, let me know and I'll do my best to help further. :)
8 0
3 years ago
Imagine you are a manager for a local restaurant. One of your customers asks to speak with
atroni [7]

As a proficient customer service professional, the first step to take in such a situation is to first apologize in the kindest way possible to the customer. It would give the customer comfort to know that the server is corrected immediately while taking charge of the clients order.

<h3>What procedure is outlined above?</h3>

The above procedure is known as conflict resolution under customer care service.

One additional step maybe to keep the costumer company and ensure that they are happy before they leave.

Learn more about customer service at;
brainly.com/question/1286522
#SPJ1

8 0
2 years ago
A firm follows a(n) ________ when less than 70 percent of its revenues come from a single business and there are few, if any, li
zysi [14]

Answer:

A. Unrelated diversification strategy

Explanation:

A firm follows an unrelated diversification strategy when less than 70 percent of its revenues come from a single business and there are few, if any, linkages among its businesses.

Diversification: This is the art of entering product markets which is different from those in which the firm is currently engaged in. This implies that diversification is when firms direct resources into a new product, that is, producing a different type of product from the existing one.

Diversification is divided into two

1. Related diversification

2. Unrelated diversification

1. Related diversification: This is the process in which the two products involved have a form of commonalities. This result to enjoying economies of scale.

2.Unrelated Diversification: This form of diversification occurs when a firm adds unrelated product lines and penetrates new markets. The new product introduced has to relation or connection with the the previous or existing product.

Unrelated diversification can be accomplished using the following methods:

1. Developing new competences to use new market opportunities.

2. Using the existing basic competences of the company and expanding from existing markets into new ones and starting new lines of production.

3. Penetrating completely new markets. Usually such opportunity can be identified as a result of the main company business.

5 0
3 years ago
Which of the following is the least risky? collectables, stock, savings bond, or savings account?
kotykmax [81]
Savings account cause you will save money for the future
8 0
3 years ago
Read 2 more answers
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