1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
otez555 [7]
4 years ago
14

IMC is the process of coordinating all activities performed by entities of the distribution channel to make sure that the right

product is in the right place and at the right time for consumers. a.True b. False
Business
1 answer:
hram777 [196]4 years ago
5 0

Answer:

IMC

a.True

Explanation:

The coordination of all distributive activities is a just part of the integrated marketing communication that is IMC, as it tries to offer seamless consumer experience.  For instance, if  Company XYZ fails to provide the right product in the right place and at the right time for consumers, then the essence of its IMC is lost.

IMC means Integrated Marketing Communication.  It is a marketing communication approach that integrates many components for marketing communication effectiveness.  The foundation component ensures that IMC approach provides the right products in the right place and at the right time for consumers.  IMC also integrates the corporate culture, with a focus on branding and customer satisfaction.

Since IMC aims to increase sales and profits, sharpen the brand's competitive advantage, and achieve brand loyalty, it means that the goals cannot be achieved when Company XYZ's distribution channel offers empty promises by not putting the right XYZ product in the right place and at the right time for consumers.

You might be interested in
Matlock Company uses a perpetual inventory system. Its beginning inventory consists of 54 units that cost $37 each. During June,
Oxana [17]

Answer:

June 1

Debit inventory  $5,994

Credit accounts payable  $5,994

Being entries to record inventory purchased

June 2

Debit accounts payable $222

Credit purchases returns  $222

Being entries to record inventory items returned

June 3

Debit Cost of sales $4,995

Credit Inventory  $4,995

Being entries to record the cost of goods sold

For the sale,

Debit Cash account $7,290

Credit revenue account  $7,290

Being entries to record sales

Explanation:

In the perpetual system of inventory management/valuation,purchases and sales are immediately recorded in the books. When inventory is purchased, debit inventory and credit cash or accounts payable.

Should there be a reason to return some or all of the items purchased, the entries required are debit cash/accounts payable and credit purchases returns.

When inventory is sold, two sets of entries are required. Based on the the inventory side,

Debit Cost of sales and Credit Inventory.

For the sale, Debit cash account and credit revenue account.

June 1 amount

= 162 * $37

= $5,994

June 2 amount returned

= 6 * $37

= $222

June 3

revenue amount = 135 * $54

= $7,290

Cost of sales amount

= 135 * $37

= $4,995

6 0
3 years ago
Patricia is a business owner who is trying to determine her cost of goods sold for the current year. She bought 20 units of inve
Mama L [17]

Answer:

30 units at a cost of $14,80

Explanation:

The table shows purchases sales and balance with its corresponding number of units and cost. Before Patricia sold 30 units, she had 64 units available but not all of them cost her the same. The FIFO inventory method is "First in First out" which means Patricia is going to sell the first units she bought, if she needs more then she goes to the second purchase and so on.  

So, if she sold 30 unit then she is going to use the first 20 units she bought at 11$ ($0,55 per each unit), but she is missing 10, then, she is going to take 10 units from the second purchase of 26 units at $10 ($0,38 each unit).  

To know the cost of goods sold we need to multiply each unit sold by its cost per unit:

20 units x $0,55 = $11  

10 units x $0,38= $3,8

Then we add:

$11+$3,8= $14,80. This is the total cost of goods sold (if we assume $ 11 was the total cost for 20 units and $10 was the total cost for 26 units)

3 0
4 years ago
The mm theory with taxes implies that firms should issue maximum debt. In practice, this does not occur because?
jeka57 [31]

The MM Theory with taxes implies that firms should issue maximum debt. In practice, this is not true because Bankruptcy is a disadvantage to debt.

The Modigliani-Miller theorem states that a firm's capital structure does not affect its value. The theorem states that market value is determined by the present value of future earnings. This theorem has been influential since it was introduced in the 1950s.

Full market investors can borrow for the same cost as they lend and invest rationally. It is also implied that the process has no transaction costs.

The mm theorem states that a company's capital structure is not a factor in its value. The theorem states that market value is determined by the present value of future earnings. This theorem has been influential since it was introduced in the 1950s.

Learn more about  MM Theory  here

brainly.com/question/16016282

#SPJ4

7 0
2 years ago
Consider a project that will payoff $2 million if it is successful and nothing if it is not successful. If the probability of su
Paul [167]

do you have to pay this all the bills

8 0
3 years ago
Very recently, ink has been developed that will conduct electricity. The application for this ink is to print circuitry that can
puteri [66]

Answer:

C. Technological forces

Explanation:

Technology is the invention from applied sciences or engineering research, which in this case has lead to the reduction of the cost of RFID tags

6 0
3 years ago
Other questions:
  • If consumption in the United States was 68 percent of GDP, investment was 19 percent, government purchases were 13 percent, expo
    9·1 answer
  • What is the total retail market value of all goods and services produced in a nation during a given period, usually a year?
    9·1 answer
  • The format displayed is used by Gee, Inc., for its Year 4 statement of changes in equity. When both the 100% and the 5% stock di
    8·2 answers
  • Why is real GDP a more accurate measure of an economy's production than nominal GDP? Nominal GDP is adjusted for the effects of
    10·1 answer
  • On June 30, 2011, Weslaco Company’s total current assets were $500,000 and its total current liabilities were $275,000. On July
    10·1 answer
  • A bank developed a model for predicting the average checking and savings account balance as balance = -17,732 + 367 * age +1300
    6·1 answer
  • When Maricela looked in her closet and said, "I don't have anything to wear to the party this weekend," she seems to be in which
    7·1 answer
  • Factory Overhead Rates, Entries, and Account Balance Eclipse Solar Company operates two factories. The company applies factory o
    15·1 answer
  • Prior to recording adjusting entries, the Office Supplies account had a $490 debit balance. A physical count of the supplies sho
    11·1 answer
  • Explain socialism, capitalism and mixed economy with their features advantages and disadvantages​
    15·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!