Answer:
C) affective involvement
Explanation:
Affective or emotional involvement takes place when customers build emotional connections and have deep feelings about a certain product or service.
Kimberly's excitement about her new vacuum cleaner can be better understood as a consequence of her feelings toward her family than what the vacuum cleaner really does. She is excited because she feels she has done something good for her family.
<span>The strategy of appealing to different types of customers in this way is an example of product definition.
</span><span>The product definition includes product concept, design requirements and specifications, features, target market.
</span>First the company must understand the customer<span> needs and then it should convert this understanding into technical requirements for a new </span>product<span>.</span>
Answer:
False
Explanation:
Annual cash inflow = Sales revenue - Cash expenses
Annual cash inflow = $16,000 - $8,000
Annual cash inflow = $8,000
Cost of machine = $48,000
Payback period = Cost of machine/Annual cash inflows
Payback period = $48,000/$8,000
Payback period = 6 years
So, the payback period for the machine is 6 years.
A corporate bond would give the higher rate because it would be for a minimum term like say 1 year whereby the financial institution can lend out the money to someone else and from the interest on that can pay a significant return whereas interest on a chequing account will be very low since the balance will go up and down over a month or year so there is no guarantee to the financial institution of having the money long enough to earn some money on it.
Answer:
C
Explanation:
Satisfying consumer needs
To satisfy consumer needs solve by working with your business? Take a moment to think about what your customers are concernred about when they come to you. Then cater to this. Don’t just sell to people; take the time to understand their needs and provide a solution that your competitors don’t offer. This will set your marketing apart. Know your target market very well so as to be able to render the proper service or product to them
