A firm seeking a growth strategy designed to increase sales of existing products to current customers, nonusers, and users of c

Question

3 years ago

15

A firm seeking a growth strategy designed to increase sales of existing products to current customers, nonusers, and users of c

ompetitive brands in served markets would utilize which of the following marketing strategies? A. Market development B. Market penetration C. Control D. Diversification E. Product development

Business

1 answer:

PIT_PIT [208] · Answer 1 · 2021-12-23T10:33:58+03:00

PIT_PIT [208]3 years ago

3 0

Answer:

The correct answer is B Market penetration

Explanation:

Market penetration strategy is one of the four growth strategies and it involves focusing on selling your existing products or services into your existing markets to gain a higher market share.

A firm seeking a growth strategy designed to increase sales of existing products to current​ customers, nonusers, and users of c

A firm seeking a growth strategy designed to increase sales of existing products to current customers, nonusers, and users of c