Question

We believe in creating loyal customers by providing a superior experience at a great value. We are committed to direct relationships, providing the best products and services based on standards-based technology, and outperforming the competition with value and a superior customer experience. This statement is a part of Dell's:______.a) functional objectives.b) mission statement.c) short-term strategy.d) near-term goals.

Answer 1

Answer:

b) mission statement

Explanation:

A mission statement is a formal description that captures all what a company is set out to do in achieving their vision. It is a brief summary of a company’s philosophy, goals and objectives.

A mission statement is what gives a clear direction to a business, as the purpose of a business is well clarified. A mission statement which answers the basic question of “Why does your business exist” helps in increasing employee engagement as well as ensuring the vision of the company is actualized.

The statement of Dell as highlighted in the question above is part of Dell’s mission statement, as it tells why the business exist.