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AURORKA [14]
3 years ago
14

Zipcar’s goal is to have an available zipcar located within 10–15 minutes of its members. This is an example of what component o

f the marketing mix?
Business
1 answer:
dolphi86 [110]3 years ago
5 0

Answer:

The marketing mix element is Place

Explanation:

The place, as element of the marketing mix, consists of the location where the product or service is supplied by the firm, and bought by the customer.

In this case, the firm, Zipcar, has a clear goal for the element place of the marketing mix: to have a zipcar location available within 10-15 minutes of its members. This strategy is clearly important for the firm because it would require a significant number of locations, or "places", meaning that the place is probably one of the most crucial aspects of the firm's marketing strategy.

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Amazon Prime, briefly mentioned in the case, is a subscription service that gives members free two-day shipping on hundreds of t
Leto [7]

Cheaper pricing, more attractive loyalty programmes, more convenient delivery options and better product range.

Explanation:

A website asked participants how much their average spending online is invested. Results suggest Amazon Prime subscribers buy more money overall; U.S. Prime affirms doing 53 percent of their online shopping, while Non-Prime members invest 50 percent in the United Kingdom.

As internet customers in general, they spoke to Prime members about Amazon being too strong, with 61% of British members and 69% of American Prime members claiming that they are worried with Amazon's increasing and stifling competition. Amazon is a big player.

The main reasons they asked for Amazon were: lower prices, more loyalty rewards, more flexible shipping choices and better product selection.

Prime Members quoted the main reasons they should choose another store over Amazon. In the United States 26% and in the United Kingdom 18% have reported that they enjoy interactions in-store.

4 0
2 years ago
Which country used a form of the welfare state before countries like the United States?​
madam [21]

The first world welfare superpower was Japan.

7 0
3 years ago
Five-year-old lilah is beginning to show signs of being able to plan ahead in a somewhat rational manner. at her age, this devel
RideAnS [48]
<span>This would be her frontal lobe. This part of the brain is responsible for higher-order thinking and rational decision-making. Neural network growth is expansive at early ages, with children being able to make decisions for themselves that show signs of being rational and thought-out.</span>
4 0
3 years ago
The required volume of output to produce the motors will not require any incremental fixed overhead. Incremental variable overhe
Ludmilka [50]

Answer: Income will increase by $16 per unit

Explanation:

Your question isn't complete but the completed question was gotten online and would be used in answering the question accordingly.

The effect on income if Derby decides to make the motors will be calculated thus:

In-house:

Direct material = 38

Direct labor = 50

Overhead (Incremental) = 21

Total variable cost = 109

Outside:

Cost of supply = 125

Therefore, the income per unit will increase by (125 - 109) = 16.

3 0
3 years ago
What is the difference between a direct distribution channel and an indirect
AveGali [126]

The use of intermediaries is the primary difference between the two.

Explanation:

Direct distribution channel is one in which the consumer is directly connected to the manufacturer and there is no use of a distribution system that is separate from them and there are no intermediaries.

The contact between the two is direct.

To the contrary in an indirect  distribution channel there is no direct connection between the manufacturer and the person who is actually buying the product and the business is being mediated by the middlemen.

8 0
3 years ago
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